Assignment Title: Communication Skills
Assignment Front Sheet
| Learner Name: | Learner Registration ID: | |||
| Qualification: ATHE- Level 4 Business Management
Unit Title: 4.3 Assignment Title: Communication Skills Assignment issued: Assignment submitted: 18th June 2018 |
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| Learning Outcomes | Assessment Criteria | A | NYA | Evidence to show achievement of the LO |
| LO1
Understand how internal communication takes place within organisations
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1.1 | |||
| Explain the process of communication | ||||
| 1.2 | ||||
| Assess the appropriate use of different modes of communication for different purposes | ||||
| 1.3 | ||||
| Analyse barriers to effective communication within organisations | ||||
| LO2
Understand how organisations communicate with customers
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2.1 |
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| Evaluate formal communication systems used by organisations to communicate with customers | ||||
| 2.2 | ||||
| Analyse the effectiveness of using social media to communicate with customers | ||||
| 2.3 | ||||
| Assess the images organisations portray through their communications | ||||
| LO3
Understand the factors that impact on the effectiveness of communications
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3.1 | |||
| Assess the impact of personal relationships on effective communications | ||||
| 3.2 | ||||
| Assess the impact of non-verbal communication on oral communications | ||||
| 3.3 | ||||
| Assess the impact of technology on oral and written communication
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| LO4
Be able to present oral information effectively
Presentation slides required |
4.1 |
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| Design an oral presentation for a specified audience
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| 4.2 | ||||
| Present complex information orally
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| 4.3 | ||||
| Use technology to support presentation skills | ||||
| 4.4 | ||||
| Assess effectiveness of own communication
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| LO5
Be able to communicate effectively in writing
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5.1 | |||
| Communicate complex information for specific purposes | ||||
| 5.2 | ||||
| Document a meeting
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| 5.3 | ||||
| Use charts and graphs to convey quantitative data
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| 5.4 | ||||
| Review written communication
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| Actions needed to achieve LOs and meet the standards
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| Assessor:
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| Signature:
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| Date:
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A= Achieved
NYA = Not Yet Achieved
LO4 Be able to present oral information effectively
Oral presentation
- Formal presentation to a small group e.g. staff, colleagues, management
Complex information
- General – introductory
- Complex – facts, figures, data
Technology
- Presentation software
- ICT e.g. spread sheets, hand-outs
Effectiveness
- Was intended purpose met?
- Appropriateness of body language
- Audience response
- Quality and appropriateness of information given
LO5 Be able to communicate effectively in writing
Communicate complex information
- In writing e.g. reports, briefing notes, press releases, social media (e.g. Facebook, twitter and blogs), meeting documentation
- Purpose e.g. to present results to the board, to launch a marketing campaign,
Document a meeting
- agenda, minutes, papers
Quantitative data
- g. financial results, sales figures, changes in product features, productivity, energy efficiency
- Review written communication
- For clarity, readability, appropriateness of media, use of visuals (e.g. charts, graphs, pictures); tone language
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