MKT201 -Marketing Communications Assessment Information Subject Code: MKT201 Subject Name: Integrated Marketing Communications Assessment Title: Length: Individual Short-Term IMC Program Plan 15 slides (no more) Weighting: 40% Total Marks: Submission: 100 Online via Turnitin Due Date: Week 13 (Monday 12th of June, 2017, 15:55 PM AEST) Assessment Description. The purpose of this short-term IMC plan is […]
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